Have you heard plenty of remarketing success stories but are yet to find the same success? Not sure how brands are making remarketing work? I am giving away the remarketing secrets these 3 successful brands have used.

You may have already tried remarketing to no avail and have given up on it. However once you have finished reading this case study, you will see there is a lot more creativity involved with remarketing and will hopefully be tempted to give it another go.

If you are on the web, your aim must include to get as many visitors as possible. However, merely having visitors is not enough. Assuming you’re running an ecommerce store, you must be able to convert these visitors into buyers to be able to find real success on the web. However, it’s easier said than done. With average conversion rate as low as 2.35%, you’d be lucky to have a rate higher than this. However, as they say, always aim for higher and you may just achieve it.

To help you beat the odds and lure in more buyers, given below are some tips that are bound to work.

Have an Impressive CTA

A CTA can be anything from a sentence to a button. Its purpose is to get the desired action out of your visitors. However, you cannot assert yourself on your visitors as coming across too forced may backfire. A few things to keep in mind include:

A few years ago, marketers used inexpensive content to push sites to the top of Google rankings, without spending money on PR services. Some of this content was blatantly ‘thin’ – it offered little detail or depth for a reader, and existed solely to manipulate SERPs. Google responded with its Panda update, forcing marketers to spend more on high quality content.

Increasing your traffic is one thing, getting the people who visited your website to buy from  you is another.

While a lot of marketers and business owners are struggling with converting their web visitors to actual paying customers, there are those who’s done such a magnificent job at it.

Having a marketing agency help you with growing your brand’s visibility online is an invaluable asset. With the right marketing services, coupled with a solid marketing plan that’s carefully crafted for you, your business can grow exponentially.

However, all of this would only be applicable if you’re dealing with a marketing agency that’s truly worth their salt. If you’re looking for ways to determine whether or not a prospect marketing agency is just that, then this guide is for you.

One might think that some of the most prestigious businesses in the U.S. can do no wrong. That’s not true. After all human beings manage them all and we all know how that can go.

At times management, a product, or a lowly employee can cause a major disaster that force businesses to scramble to make it right. Sometimes the disaster is so bad, they have to hire a public relations company to clean up the mess.